Social media in recruitment online more and more popular - online recruitment

Believed that recruitment online through social networks rise contributed greatly to the recent increase in sites such as Facebook and Twitter being the most visited destinations online with the United Kingdom. ??

A new report published by information services company, Experian Hitwise, showed the social networking sites - numbering more than 9 000 - collectively received approximately 2.4 billion hits UK visitors in January 2011.

??It indicates that they are now, for the first time more popular than the sites of entertainment and media, such as BBC iPlayer.?Co-founder and CEO of Experian company Techlightenment, Ankur Shah, said that the figures indicate invasion quick sites originally intended for social purposes, with trade and transactional areas.?

"Search and social networks complement each other." "He explained, to reach new and existing customers, websites transactional needs effectively, use the two channels." "Social networks allow brands to adapt communication, reaching exactly the audience however, just at the right time."

"??The numbers also show that, while Facebook did account for 56 per cent of all social media traffic, there is a significant interaction between different social media sites. This indicates that the recruiters looking to hire through social networks would be conscious of having a diverse social media marketing strategy.

However it may not be as simple as building a page fan or tweeting. Recruitment expert Geoff Newman who works with package recruitment Genius recruitment agency feels that many people rushed in on social media in recruitment without a strategy appropriate.

"Become a friend of a person has never been so meaningless that on Facebook." A successful recruitment strategy is more supporters, but the collaboration and participation. Surprisingly, it must be a solid engagement strategy and a lot of content that can become very expensive. So social media in recruitment are not always the panacea to cheap recruitment that hope for many employers.